I hear you. But the reason why they’re got a million of those things is because they found a huge audience. Also, what they did is so much easier to put together than this book. The quotes, visuals and complementary stories have to fit a very tight set of requirements, while the book stories are straight forward and sincere.

I’m glad you’re excited about the book. It has been a blast. But we have no idea how many cynics, subversives and degenerates are out there that will dig this stuff like our contributors do.

We’ll see if this book gets enough traction to warrant additional volumes. I’m just relieved to have even finished a project like this, getting the cooperation of over fifty (imagine 50!) different writers.

Ad agency creative director, writer & designer at https://guttmanshapiro.com. Former pro tennis player and peak performance coach for professional athletes.

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