If you haven’t read this part of the Grammar Games saga, you will see your description is dead on. I catalogued the battle between the content warriors and the satirists here:

First, Jon W’s response to being parodied.

Then Henry’s incredible response:

Jon’s sincere attempt to reform the system:

Henry’s sort-of peace offering

By the way, I parodied the system by releasing the same article (with different headlines and slight copy changes) on the same day in three different time zones, because the guy who wrote an article on how to be popular said you should publish at a particular time of day. Back then, of course, it was all about the hearts, so you’ll understand why I titled the three articles The Lord of the Greens.

Thanks for corroborating my observations. That’s got to be worth 50 claps, right?

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Ad agency creative director, writer & designer at https://guttmanshapiro.com. Former pro tennis player and peak performance coach for professional athletes.

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